As part of our branding project for Dream, a handmade chocolate brand founded in 2020, we aimed to capture the essence of their unique offerings and quickly growing popularity in Armenia. Dream's chocolates are not just confections; they are an experience, blending exquisite flavors with a touch of magic.

The Dream collection features an array of delectable combinations, including the rich taste of hazelnut and chocolate cream, the vibrant sweetness of apricot dry fruits, and the deep, luscious flavor of plum dry fruits. Each bar is crafted with meticulous attention to detail, ensuring that every bite is a celebration of these exceptional ingredients.

To add a special touch to the Dream experience, we introduced the concept of a hidden wish beneath every chocolate bar. Wrapped in delicate paper, these wishes are meant to inspire and delight, making each unwrapping a moment of anticipation and joy. This unique feature not only enhances the enjoyment of the chocolate but also connects with the emotional and whimsical aspects of the brand.

Our branding efforts focused on highlighting these distinctive elements, creating a visual and narrative identity that reflects the artisanal quality and heartfelt craftsmanship of Dream chocolates. The result is a brand that stands out on the shelves, inviting consumers to indulge in the rich flavors and enchanting surprises that Dream has to offer.